By the time the water gets to its bottle, it's been naturally filtered for 30 years by the rocks of the Italian Alps, giving the water its distinctive taste.
The town of San Pellegrino Terme has had a reputation for its mineral water since the time of Leonardo DaVinci, who actually visited the town to map the water. The Palazzo family built the first spa to take advantage of the source, and the town immediately began gaining fame as a vacation spot.
The fancy folks of Europe flocked to the town to take the water and mingle with the aristocracy. To entertain the bourgeoisie of Europe, the town built the beautiful Belle Epoque-style Casino and Grand Hotel, where guests could gamble, mingle and relax between spa sessions. Calcium, chloride, fluorine, lithium, magnesium, nitrogen, potassium, silicon, sodium and strontium are just a few of the most prevalent minerals found in S.
Pellegrino water. The minerals are the result of the water's year journey around the rocks inside the Alps. The water is so mineral heavy, that if you drank it in its purest version the aftertaste would be a bit milky, but with the addition of the CO2, that milkiness disappears completely and you're left with a crisp finish.
Originally S. Pellegrino water was bottled without carbonation, but once the company started to ship the water, they added natural carbonation to preserve the minerals. Customers preferred the taste of the water with the carbonation so much, the company stopped selling the non-carbonated version. You'll also notice that the bubbles in S. Pellegrino water are a lot lighter and smaller than some other sparkling waters. That's because the brand only adds the exact right amount of C02 no more, no less that's required to keep the minerals in tact.
So it contains less CO2 than most other brands. More than 30, bottles of S. Pellegrino water are created per hour at the San Pellegrino Terme plant. The law states that every bottle of water must be bottled directly at the source—in order for natural mineral water to be sold must be bottled at the source and not undergo any treatment, except for the carbonation, which is added from a natural mine.
The water is sourced at the spring site, captured and transported directly to the bottling plant via stainless steel, food-grade pipelines. The water is temporarily held in food-grade storage stainless steel tanks upon initial receipt at the plant and tested for conformance quality and health standards. The water is then bottled and carbonation is added to the water in the filling phase and packaged — passing several stages of quality control — then shipped all over the world.
Pellegrino's original ads focused on the water's health benefits and how the water could bring those benefits far from the source of the water. It is located in the northeastern town of Recoaro Terme and is sourced from the Conca di Smeraldo, a protected and uncontaminated area surrounded by the Little Dolomites, which provides a distinct water with a balanced mineral salt content and a low presence of sodium.
The bottling plant, located in the town of Recoaro, produces soft drinks under the Sanpellegrino's brand which are not part of the transaction. Refresco is an independent bottler of soft drinks and fruit juices for retailers and top-level brands in Europe and the USA. In Italy, Refresco is already present with the Spumador brand, founded in and acquired in Distributed in over countries in all five continents, all its products — from non-alcoholic aperitifs to soft drinks — represent quality excellence, especially its extraordinary mineral waters.
According to Mental Floss , the water originates on the tops of the Dolomite Mountains in the form of rain and snow, from there it trickles down through the sedimentary stone of the Alps.
The water takes roughly three decades to get from the tops of the mountains to the springs that flow through San Pellegrino Terme, and during that time spent in the stone, the water takes on natural minerals including potassium, calcium, sodium, and magnesium. In , the San Pellegrino company was made official and listed on the Milan Stock Exchange, and the first bottles of mineral water were produced the following year via San Pellegrino.
San Pellegrino didn't hesitate to dive into the international market, during that first year of production, 35, bottles were made and more than 5, of them headed out into the world outside of Italy for enjoyment. Carbonation is a key part of the San Pellegrino experience these days, but back at the beginning of the 20th century, the mineral water was bottled flat.
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